Mums for Lungs

Here’s a pro bono project we work on for Mums for Lungs.

They are notable for their unswerving dedication to their cause (cleaner air for all, especially kids) and the open arms with which they welcomed our creative work. Not a hair was touched on its head.

As a result, it has been a delightful experience.

Particularly as the work was rejected by others in their space we approached before them as ‘too shocking, too controversial’.

Yes, really.

Some causes need both barrels, don’t you think?